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Photomatix is a program that will extend the dynamic range of digital photographs or scanned films.
Photomatix offers two ways to solve this problem:
› HDR Tone Mapping: Reveal highlight and shadow details in an HDR image created from multiple exposures.
› Exposure Fusion: Merge differently exposed photographs into one image with increased dynamic range.

Benefits for professional photographers:
› Saving on lighting equipment
No need to acquire expensive lighting equipment -and carry it- when you shoot high contrast scenes. Just enable the Auto Exposure Bracketing feature of your camera, and let Photomatix merge your photos into an image with extended dynamic range.
› Great pictures on cloudy days
Shadowless hazy sunlight or an overcast sky usually results in dull-looking photographs. The tone mapping tool of Photomatix Pro can turn them into great-looking images. Check this image as example.
› Saving time in post-processing
Photomatix Pro is designed for productivity -- automatic blending, unlimited stacking, easy comparison of results and batch processing save hours of masking and layers work in image editing programs.
› Well exposed panoramas
A panoramic scene is almost always a high contrast scene -- you can't limit your view to areas with the same brightness when shooting a 360° panorama. By taking views under several exposures and processing them in Photomatix Pro, you can create a panorama that will show details in both the dark and bright areas of the scene. Photomatix Pro offers both exposure blending (also knows as exposure fusion) and HDR tone mapping.